Technical SEO
Technical SEO involves optimizing a website’s infrastructure—architecture, speed, and code—to ensure search engines can efficiently crawl, index, and render pages. It enhances visibility by improving user experience and enabling search engines to understand content, which directly influences search rankings and organic traffic. Key areas include mobile-friendliness, secure (HTTPS) protocols, structured data, and XML sitemaps.
Website speed
Mobile-friendliness
Sitemap & robots.txt
Indexing & crawling
URL structure